Tag Archives: newsletters

Why Images in Email Don’t Display Automatically

… and What You Can Do About It <Update: I forgot some images in the first posting. Doh!> I worked for Constant Contact®, a leading email marketing company, for  a period of time in customer support. During that time, we … Continue reading

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How to Prepare Images for Your Digital Communications

My favorite stand-alone, free photo-editing service is closing its doors April 19, 2012! Although I use Photoshop for most image creation and editing, I’ve been known to do some simple editing using Picnik (www.picnik.com). Picnik is … er … was … Continue reading

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What Are You Doing For the Holidays?

We’re headlong into the holiday season now. If you’ve ever ordered anything online, you’re probably receiving all kinds of promotions and messages into your inbox. How do you feel about these? Are there companies you’ve never heard of and have … Continue reading

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Building a Relationship Through Email Marketing

In my last post, I discussed why you should seriously think about relationship management through email marketing: “Email marketing, as a rule, sends to lists of people/customers/clients that you know, have done business with, or that have requested to be … Continue reading

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If I’m Writing a Blog, Why Would I Want to Bother With Email Marketing?

I’d like to use a term you may or may not be familiar with: relationship management. If you were asked to provide a business definition for relationship management, I’m sure you could do it; it’s pretty much just as it … Continue reading

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Blogs: Where Do They Fit In?

Remember the diagram I showed you in my previous post? Here it is again: As you can see, a blog typically has “meatier” content than Facebook, LinkedIn, and Twitter, but not as in-depth as your website. And, the frequency at … Continue reading

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